Why Savannah Is a Premier STR Market
Savannah's appeal is almost unmatched among Georgia destinations. The historic district — a National Historic Landmark — draws millions of visitors annually with its 22 landmark squares, antebellum mansions, River Street, and legendary food and nightlife scene. Unlike seasonal mountain markets, Savannah generates strong demand every month of the year.
The numbers are impressive. With 2,284 active listings, an average daily rate of $304 per night, 46% occupancy (among the highest in Georgia), and average monthly revenue of $3,554, Savannah's STR market has grown dramatically — revenue per property increased 42.79% between 2021 and 2024, with investment-grade properties seeing 66%+ revenue growth in the same period.
Savannah's Demand Calendar
What makes Savannah exceptional for STR owners is the density and diversity of its demand drivers throughout the year:
- St. Patrick's Day (March): One of the largest St. Patrick's Day celebrations in the United States — an enormous demand spike with premium pricing opportunities
- SCAD events: The Savannah College of Art and Design drives consistent year-round demand from prospective students, families, and academic visitors
- Destination weddings: Savannah is one of the Southeast's premier wedding destinations, filling properties on weekends throughout spring and fall
- Film and TV production: Savannah is a major production hub, creating extended-stay demand from film crews
- Historic tourism: Year-round leisure tourism from across the U.S.
Ridge Stays Savannah Property Management
Savannah's STR market is competitive and nuanced. Success requires understanding which neighborhoods command premium rates (the historic district versus outlying areas), how to price around major events, and how to position properties to attract the diverse mix of guests Savannah draws — from St. Patrick's Day groups to honeymoon couples to business travelers.
Ridge Stays brings data-driven pricing expertise and boutique management to Savannah property owners. Our approach captures premium rates during Savannah's major demand spikes while maintaining strong occupancy through shoulder periods — delivering the consistent revenue growth our owners across Georgia have come to expect.
Savannah Market Data (2025)
- Active listings: 2,284+
- Average daily rate: $304/night
- Average monthly revenue: $3,554
- Occupancy rate: 46% — one of Georgia's highest
- Revenue growth: 42.79% increase 2021–2024
- Regulation environment: Low
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